Rubrik has introduced Data Security Posture Management (DSPM) to its Rubrik Security Cloud solution. Organizations can enable DSPM to gain increased visibility and sensitive data control across cloud, SaaS, and on-premises environments from within their existing Rubrik Security Cloud instance, without disruptive new data scans. DSPM helps accelerate AI adoption by quickly and easily identifying data risks.
Sensitive data exposure is a top concern given the volume and types of data consumed by generative AI (Gen AI). Inadequate sensitive data controls and resulting data leakage can halt the use of innovative AI tools.
“Gen AI can unlock innovation for organizations of all sizes and industries, but it doesn’t come without challenges. While many are eager to deploy these tools, ensuring the right data is being inputted can be a time-consuming task, ultimately slowing down implementation,” said Mike Tornincasa, Chief Business Officer at Rubrik. “Additionally, organizations struggle to contain the risk of sensitive or critical data getting leaked through Gen AI, especially as that data grows rapidly across fragmented environments. Having Rubrik DSPM within Rubrik’s comprehensive Cyber Resilience platform reduces that complexity to help accelerate AI adoption, and secure data wherever it lives.”
Unlike standalone DSPM solutions that require a lengthy, months-long deployment process, Rubrik DSPM allows existing Rubrik customers to simply activate DSPM capabilities within their current Rubrik environment. This activation empowers organizations to proactively reduce data risks across fragmented cloud, SaaS, and on-premises environments, to accelerate secure AI adoption and ensure their sensitive data remains protected.
